Netherlands Board of Tourism & Conventions

NBTC is all about the development, branding and marketing of the Netherlands as a destination.

As the national destination management organisation of and for the Netherlands, NBTC provides a national vision for tourism based on relevant knowledge and insights. We use this vision to inspire, connect and facilitate cities, regions, business owners and other stakeholders. To make our country a liveable, popular and valuable destination for residents, visitors and companies.

View our strategy and approach here

Download pdf "Making an impact together"